Top 5 Hasbro Games Apps on iOS in Kenya - Q4 2021

The fourth quarter of 2021 saw varied performance for the top 5 Hasbro games on iOS in Kenya, according to data from Sensor Tower. Here's a detailed look at their weekly downloads, revenue, and active users.

Scrabble® GO - New Word Game experienced a fluctuating trend in weekly revenue, peaking at approximately $29 in the first week of October and dipping to around $4 in early November. The game saw a consistent increase in weekly downloads towards the end of the quarter, rising from 66 in late September to 72 in the final week of December. Active users also showed an interesting pattern, with a peak of 564 in late October and a slight decrease to 480 by the end of December.

PJ Masks™: Moonlight Heroes had a more stable performance, with weekly downloads peaking at 49 in early October and then fluctuating between 3 and 30 for the rest of the quarter. Active users saw a peak of 92 in mid-October, with a decline to around 60 by the end of December.

My Little Pony Color By Magic showed sporadic revenue, with a notable peak of $26 in late September and $19 towards the end of October. Weekly downloads fluctuated, peaking at 43 in mid-December, while active users increased steadily, from 34 in early October to 64 by the end of December.

PJ Masks™: HQ had minimal activity in terms of downloads, with a peak of 38 in early December and a significant drop to 7 by the end of the month. Active users data was only available for early December, showing 25 users.

PJ Masks™: Hero Academy had a quiet quarter with no revenue reported until the final week of December, where it generated around $21. Downloads were highest in late October at 57, with a gradual decline to 14 by the end of December. Active users peaked at 58 in late October but dropped to 11 by early November.

These insights were derived from Sensor Tower, where more detailed analytics and trends are available.